Amazon Black Friday 2026: Nov. 19-30 Sale, Deal Drop Times

Checked Nov. 13, 2026. Amazon announced on Nov. 9 that its Black Friday Week and Cyber Monday deal events run Nov. 19-30, 2026.

Amazon’s Black Friday Week and Cyber Monday deal events run November 19-30, 2026, Amazon said in a Nov. 9, 2026 press release. Its Black Friday guide says they “kick off at 12:01 a.m. PST on November 19 and run through November 30.” Black Friday is Friday, Nov. 27, 2026 and Cyber Monday is Monday, Nov. 30, 2026 (see when Black Friday falls and when Cyber Monday falls). Customers “can start browsing early deals in the Holiday Shop now,” the guide adds.

Amazon’s own pages also show how early the sale began in the last three years. This story counts the days of the 2026 window, compares it with 2023 to 2025 and covers the holiday return deadline. A printable Amazon holiday timeline is below.

When does Amazon Black Friday 2026 start?

Thursday, Nov. 19, 2026, at 12:01 a.m. Pacific Standard Time (PST), which is 3:01 a.m. ET, according to Amazon’s Black Friday guide. The window runs through Monday, Nov. 30, 2026: 12 days counting both ends, with Cyber Monday inside it. The start is 8 days before Black Friday (our count), the same gap as in 2024 and 2025.

Amazon’s Prime Big Deal Days page says Prime Big Deal Days 2026 “takes place October 6–7.” It started “12:01 a.m. PDT on Tuesday, October 6 (3:01 a.m. EDT)” and “lasts 48 hours.” That October sale is over.

When do Amazon’s 2026 deals drop?

The Nov. 9 release says “For the first time ever, deals will drop twice on both Black Friday and Cyber Monday at midnight and 8 a.m. PT.” Amazon’s deals page says “Today’s Big Deals will feature 12 days of daily themed deal drops,” and the release mentions “savings up to 60% off on Black Friday and Cyber Monday.”

Date (2026)	What Amazon announced
Thu., Nov. 19	Events start at 12:01 a.m. PST
Tue., Nov. 24	Prime for Young Adults members get “exclusive 20% cash back on a curated selection,” on November 24 only
Wed., Nov. 25	Prime Video live sports “tipping off on Wednesday, November 25,” with its first-ever National Collegiate Athletic Association (NCAA) basketball game
Fri., Nov. 27	Black Friday: deals at midnight and 8 a.m. PT; Prime Video begins “another 15 hours of live sports coverage, with no subscription or Prime membership required”
Mon., Nov. 30	Cyber Monday: deals at midnight and 8 a.m. PT; events end

When did Amazon’s Black Friday sale run in past years?

The start and end dates come from Amazon’s own Black Friday pages. The weekdays, the gap and the day counts are our computation, counting the first and last day.

Year	Sale start	Black Friday	Sale end	Days before Black Friday	Days of deals
2025	Thu., Nov. 20, 2025 (12:01 am Pacific Standard Time)	Fri., Nov. 28	Mon., Dec. 1	8	12
2024	Thu., Nov. 21, 2024 (12:01 am Pacific Standard Time)	Fri., Nov. 29	Fri., Nov. 29 (11:59 pm Pacific Standard Time)	8	9
2023	Fri., Nov. 17, 2023	Fri., Nov. 24	Mon., Nov. 27	7	11

Amazon’s 2025 page says customers could enjoy “Black Friday Week and Cyber Monday deals starting November 20 at 12:01 am PST” and that Black Friday “falls on November 28, 2025.” Its Cyber Monday page says the “2025 Cyber Monday shopping event kicks off November 29 and runs through December 1.” The 2024 page lists “Black Friday Week deals from November 21 at 12:01 am PST through November 29 at 11:59 pm PST.” The 2023 page says “Amazon’s Black Friday deals started Friday, November 17” and “will run through November 27, 2023.”

How does the 2026 start compare with past years?

Black Friday is the day after U.S. Thanksgiving, the fourth Thursday of November (when Thanksgiving falls). Amazon’s start came 7 days before Black Friday in 2023 and 8 days before in 2024 and 2025. The 2026 start on Thursday, Nov. 19 is also 8 days before Black Friday, and the 12-day window matches the 12 days of 2025 in the table above.

What is Amazon’s holiday return policy for 2026?

Amazon’s consumer page for 2026 was not found as of Nov. 13, 2026. ppc.land reported that an Amazon Seller News post dated Oct. 16, 2026 says items bought Nov. 1 to Dec. 31, 2026 are returnable until Jan. 31, 2027, Apple-branded products until Jan. 15, 2027, and that “This policy will apply every year.” That is a report of Amazon’s seller notice, so check Amazon’s help pages before you rely on it. For return deadlines at other stores, see our guide to holiday return policies by store.

For comparison, Amazon’s 2025 policy said “most items purchased between November 1 and December 31 can be returned until January 31, 2026,” with Apple-branded products “through January 15, 2026.”

Item	2025 policy (Amazon)	2026 policy (reported)
Purchase window	Nov. 1 to Dec. 31, 2025	Nov. 1 to Dec. 31, 2026
Most items	Return by Jan. 31, 2026	Return by Jan. 31, 2027
Apple-branded products	Return by Jan. 15, 2026	Return by Jan. 15, 2027

What should you mark on the calendar?

• Sun., Nov. 1, 2026: the reported start of the holiday return window.
• Thu., Nov. 19: Black Friday Week and Cyber Monday events start at 12:01 a.m. PST (3:01 a.m. ET).
• Fri., Nov. 27 and Mon., Nov. 30: Black Friday and Cyber Monday, with deal drops at midnight and 8 a.m. PT.
• Thu., Dec. 31: the last purchase day in the reported return window.
• Fri., Jan. 15 and Sun., Jan. 31, 2027: the reported return deadlines for Apple products and most other items.

Put them on the printable Amazon holiday timeline. For store sales, see our Black Friday 2026 ad tracker for Walmart, Target and Best Buy and the store hours list. The next day in the sale calendar is covered in Small Business Saturday on Nov. 28 and Cyber Monday on Nov. 30.

Not covered here: prices of specific deals and Prime membership terms.